Shuffle Collective
Social media & Community management
Shuffle Collective is a network where creators, artists, and thinkers come to build - together. It assists creative professionals in making their ideas happen from start to finish.
Content Creation & Campaign Management
Shuffle Collective is an online platform that supports various creative communities, from literary to performing arts. I conducted in-depth research into each discipline’s audience preferences and behaviors, allowing me to craft content tailored to their interests and values.
For example, my literary arts campaign increased follower growth by 36% within three months, positioning the brand as a resource on both local and global stages.
This success led to the launch of a writer's residency and sustained weekly engagement through hosted writing groups.
Community Engagement & Data Analysis
To build loyalty and community connection, I focused on engaging with followers through comments, DMs, and social listening. Data analysis also revealed key trends—such as 62% higher engagement on member-highlight content—enabling me to refine our content strategy and optimize interaction.
Measurable Results & Key Metrics
I prioritized tracking metrics like follower growth, engagement rates, and conversions, leading to continuous improvement. Through a structured content calendar, I improved engagement rates by 70% and boosted website conversions by 42% over six months.
Communication & Reputation Management
Effective communication was essential in managing and nurturing our online communities. By monitoring interactions and addressing issues promptly, I helped maintain a trustworthy and approachable brand presence.
Role:
Social media Management
Content Creation